Who is Bentzi?

Unlike other marketing consultants, I dislike terms like “synergy” and the slew of other irritating marketing buzzwords that marketing consultants use to try to impress their clients. I’m not about that; I’m simply a well-seasoned marketing executer, planner, and strategist, focused on only one goal, getting you the positive marketing results you need to get much more business and to keep your competition at bay.

Many of my clients say that I have an easygoing, approachable manner about me, but my marketing approach is anything but that. I pride myself on my aggressive marketing style and the ability to help businesses like yours get to where they need to be and keep them there. It’s all about ensuring that you don’t only reach but also exceed your business goals through achievable, sustainable, and, most importantly, measurable marketing. At the end of the day, though, my singular passion, ahead of anything else, is helping people like you to get ahead, no matter what challenges they face.

LB Marketing Consulting was named after my Mother, the late Mrs. Leah Belfon, an incredible person who always believed in my ability to help others reach their goals, both personally and professionally. I’m very proud to carry her name into this chapter of my life. It was my Mother, who encouraged me to go out on my own into the world of marketing consulting. Not with the goal of marketing, but with the goal of helping people to achieve their goals. She felt I was a natural at it, and with my marketing background was the best way to help people while still having a solid career.

The initials LB are a constant reminder that the goal of what I do is not all about marketing; it’s about helping people. So, after many years of helping larger companies reach their marketing goals, I saw a clear opportunity to help smaller businesses speed up their growth by using the marketing strategies that worked so well for me for larger businesses. Of course, what works for big companies doesn’t always work for smaller ones, but the marketing principles are essentially almost the same.

Working hands-on with larger companies and associations helped me see how valuable those principles can be when custom-tailored to smaller businesses’ needs. As a result, over the years,’ I’ve developed sound processes for helping businesses find the right marketing tactics and campaigns to outperform competitors and ultimately gain a lot more business effectively. Working with LB Marketing Consulting comes with the promise of quality service, honest communication, and measurable marketing results.

Why? It’s pretty simple, actually, to maximize the amount of money they can make off of them by creating a bit of a smokescreen, lots of talk, but with little action; or even worse, no results for the client after breaking their bank for their help. I’ve seen many of these bad actors, but I don’t operate that way; this partnership involves flexibility, honesty, understanding, collaboration, and respect on both sides, all of which you can expect with me as your marketing consultant.

It’s important that clients always feel comfortable with any marketing decisions made on their behalf and that they are always aware of what is going on with their marketing and when. Total transparency is something everyone deserves, not just personally but also professionally. Yes, there are almost always some challenges at the start of every new relationship, but open, honest communication is what solid and collaborative relationships are built on.

For example, your goal in hiring a marketing consultant should never be to simply have an “order taker,” On the flip side, a marketing consultant should never implement marketing tactics without consulting with their client first. It’s all about having a solid partnership, regardless of how long they work together. It’s about working together to ensure that everyone involved is being heard and that the project’s milestones and goals are met most effectively and collaboratively possible. Working with LB Marketing Consulting comes with the ongoing promise of collaboration, honesty, and respect for you, your marketing dollars, and your business.